No matter what you’re designing (a product, service or app) user experience should be your first and last thought. Am I creating something that provides value? Will it work in the way people need it to?
Here’s a run down of the best articles on the web about user experience:
In today’s changing marketing landscape, your website has become a more powerful tool than ever. As a 24/7 salesman, your website has the potential to be your most powerful asset and the centerpiece of your marketing efforts.
If agencies want to improve their users’ websites and services, first they need to talk to their customers, agency officials said.
“We actually get out and talk to taxpayers,” said Michele Causey, Internal Revenue Service’s director of user experience and design, at Government Executive’s Digital Citizen Summit.
Let’s face it: insurance can be confusing. Trying to make sense of a policy, get a quote, or file a claim can still be an intimidating experience. What’s worse, many insurance websites do not deliver what users want. This leaves consumers with a choice of either walking away or getting frustrated while wasting time with agents or customer support.